Scripting News for 11/19/2007
November 19, 2007I’ll be in London on December 7 and Paris on December 10.
Scoble will be in both places. The Americans come to town!
Looking forward…
Creating a maintainable and thriving web ![]()
I knew the day would come when users would wake up and realize that centralizing stuff is not good for the Internet. Today two signs that things are sorting themselves out.
1. Steve Rubel writes about the danger of routing all our URLs through TinyUrl. I love what URL-shorteners do, it’s especially important in Twitter when you’re limited to 140 characters to express an idea. If you have to include a link, that could use up a lot of the space you have. The problem is if everyone uses TinyUrl, as Twitter does, what happens when TinyUrl goes down or is sold to someone we don’t like, or disappears forever? I admit I don’t know the owners of TinyUrl and what their motives are. Their service is reasonably long-lived, reliable and quick. Even so I’ve written my own URL-shortener and am running it on one of my servers, and I try to use it whenever possible. However, like all my sites, this one will likely disappear within a few days of my passing. I have to maintain my servers to keep them running. A better solution is surely needed. Rubel’s epiphany just exposes the tiniest sliver of the huge problem below, creating a sustainable web. We’re nowhere as far as that’s concerned.
2. Fred Wilson writes about how TechMeme is causing the blogs he loves to focus on the same topics. I’ve noticed the same thing. Steve Levy writes an article that appears in Newsweek about new hardware from Amazon, and it’s an instant coral reef, within an hour or two it’s the top item on TechMeme and there’s a whole ecosystem of thought about it, published by people who have no information other than what they read in Levy’s article. Did anything real happen here? Not very much, it’s like the rush of information that appeared about Leopard in the first few days of its release. The real news becomes apparent in weeks and months, not days.
This way of doing news is a remnant, it’s anachronistic, a relic of the way news used to work, when guys like Bezos and Jobs would go on a press tour, seed Pogue, Markoff, Levy and Mossberg, they would write their pieces and the rest of us would settle for the very limited and highly spun information they provided. It’s not that way anymore. I’ll probably write about the Amazon device, I’ll probably have to buy one, and like a lot of the hardware I try out, it’ll go into a box I keep in the den with other stuff that I learned a little from but never found a use for. We’ll get to the bottom of it, and it probably won’t appear on TechMeme. Nothing unusual about that — in the past my blog posts didn’t appear in MSM, and that’s what TechMeme has become part of, MSM.
Don’t kid yourself (and Wilson doesn’t) the pubs that used to be blogs, Mike Arrington, Rafat Ali, Om Malik, etc are now pubs that compete with the other top entries on the TechMeme Leaderboard, and they function much in the same way. Are you interested in understanding Disqus? You’ll get one brief piece in TechCrunch on their launch day, but if you find a blogger who uses it, you can really understand how it works, because they will know, and because the publishing tools are now distributed and free, you’ll find out what they think. That’s what’s changed. The press still reflects what the press cares about, competing with other press. But the blogs, who aren’t trying to climb the top 100 lists, are doing something else. We’re just trying to share information with each other so we can learn, so we can use stuff better, make better choices, improve the products, and eventually create new products.
You can see this philosophy reflected in exciting new products from companies like Chumby and Bug Labs. Create open platforms with widely available development tools and let the blogs take over. Google came close with Android, and there’s still plenty of time, but they don’t really trust blogs at Google, like most big tech companies they trust other big companies first.
That’s the revolution I’ve been writing about since I started blogging — when product designs come from the experience of the people, of bloggers. It’s already happened, it’s so recursive you may not see it. We designed blogging itself on the early blogs. And RSS? It was a product of blogging too. Every company that Fred Wilson touches is affected by blogging, every pub that Rex Hammock works on is. Every political candidate that benefits from the vetting of ideas in the blogosphere is touched by this power. It’s the old decentralization thing that the Internet does so well. The reason TechMeme is doomed to be part of MSM is that it goes the other way, it centralizes. It’s almost mathematics.
1. Locate the network drive you want to work with, starting in the SHARED sidebar section, clicking as needed to make it visible. Or alternatively, you can use the Connect to Server command in the Finder’s Go menu. You can even mount servers over the Internet this way. (This part can be very slow, but you only have to do it once.) Here’s a 

I rushed through this in my 

Yesterday at 6PM my home LAN went off the Internet. The DSL service was down, first time in a year, and in that year I had built a fair amount of stuff on the assumption that the connection is there. I couldn’t update Scripting News, for example, because the CMS was running on an old laptop in the den.
One of the biggest scores of BloggerCon I in October 2003 was connecting with Jay Rosen, journalism prof at NYU. He predicted almost everything we’re doing today with blogging, long before there was a world-wide web. He understood that eventually publishing tools would become easier and cheaper, as would distribution, and that eventually the ability to write and publish news would become more commonplace. He used different words for what we do, but we understood what he was saying anyway. He taught us so much about the value of journalism, things we understood intuitively, he gave us words for.





I’m familiar with the thinking that one should fix problems in the code behind an API, that when you discover a bug it’s just like a bug in normal software. The first time I made a change in Frontier that broke developers (including myself, btw) I understood why you have to live with the bugs once people have built on your API. To this day there are bugs in Frontier, lovingly preserved. If they were fixed, it would cause an unknown and therefore unacceptable amount of breakage. 
I’ve heard that people have been
My first essays were mostly about development platforms, the Internet, and how its open and easy protocols were routing around the messes created by alliances between the various tech leaders of the day. One of those pieces, Platform is Chinese Household, drew the analogy between platforms and ancient Chinese families. A successful platform, I theorized, was like a plural marriage. One husband, many wives. One platform vendor, many developers.
In 1994 I suggested that developer relations is a mating ritual, if so, giving flowers to 50,000 developers and leaving the rest of us to wonder why we don’t get a chance, is not good love-making. Same with OpenSocial. Their campfires and marshmallows show that they understand that love is an important part of making a platform happen, but who was invited to their slumber party, and who wasn’t? I think at this point in the evolution of their platform business, they would do better to if they were more open and inclusive — save the parties for celebrating the birth of the babies, the products the developers create. Spread the seed far and wide, or don’t spread it at all. I think that’s the lesson of the Internet, of Apple and IBM, and General Magic and NeXT.
